CHELI & PEACOCK NAMED 2012 TOURISM FOR TOMORROW AWARDS FINALIST

NAIROBI, Kenya (01/2012) Cheli & Peacock, Kenya’s leading destination management company,* has been chosen as a finalist in the Tourism for Tomorrow Awards in the Conservation category that recognizes best practices in sustainable tourism worldwide. Cheli & Peacock is one of only three finalists in this category and the only Kenyan finalist overall.

Bestowed by the World Travel & Tourism Council, the Tourism for Tomorrow Awards count among the industry’s most prestigious. The vetting process is rigorous and includes site visits. Winners will be announced on April 17, 2012, during the World Tourism & Travel Council's Summit being held in Japan.

The Tourism for Tomorrow website posts, “Since 1985, Cheli & Peacock has been developing environmentally-friendly safaris and eco-camps in Kenya, with a focus on lesser-visited areas of significant biodiversity that have faced poaching and lack of resources. With 70% of Kenya's wildlife roaming outside of protected areas, they work with local communities to support wildlife conservation by providing economic benefits through bed-night levies, leasing agreements, and education initiatives. Their newly-formed Cheli and Peacock Community Trust focuses on continuing their successes in restoring wildlife to depleted areas, educating the next generation of Kenyan conservation leaders, and encouraging wildlife protection on locally-owned lands by working hands-on with rural communities to identify and support their needs.”

For more information, contact: Charlotte@CheliPeacock.co.ke


*Cheli & Peacock started in 1985 as a small mobile safari company and has burgeoned into Kenya’s leading Destination Management Company. In addition to serving as a tour operator, Cheli & Peacock owns and operates five eco-friendly lodges, and it manages and markets a collection of Kenya’s most renowned and elegant safari camps and lodges under “The C&P Portfolio.”